Features

• Integrate online and off-line direct marketing campaigns
• Real-time measurement of campaigns
• Automated collateral fulfillment Integrate 'tell a friend' components into campaigns
• Integrated subscription and opt-out capabilities

Pivotal MarketFirst Prospecting Assistant

Delivers consistent, accessible marketing support to the sales team via an innovative Web-based portal that takes the burden off salespeople while accelerating the conversion of prospects to leads.

 

Features

• Self-service, web-based portal for sales organisation
• Unified sales tool repository
• Unified marketing and sales programs
• Leads are easily accessible to send communications
• Leads can be integrated from existing SFA system
• Real-time reporting on prospect activity
• Pivotal MarketFirst Event Manager

Automates labour-intensive tasks associated with marketing events (including logistics, invitations, registration, scheduling, lead management and budgeting) and facilitates the real-time follow up that turns event attendees into hot leads.

 

Features

• Automate the entire project management and approval cycle
• Segmentation and progressive profiling
• Synchronize online and off-line direct marketing
• Automated "lights-out" reminders
• Integrated task development, approval and management
• Real-time measurement and reporting
• Integrate with Lead Manager for lead qualification, distribution and tracking

The best way to get a real understanding of the power Pivotal MarketFirst can deliver to your marketing team is to arrange a demo with TEEC